Daunted by the financial management of your small business? Let us help you.


At Profitable Insights we help small and medium businesses to work out where the money is going, how to plan for the future and what they should be doing to become more profitable and increase profits. We use finance and operational data to derive insights, set sounds forecasts and KPIs and build profitability calculations that entrepreneurs should be doing but don’t have the time, energy or desire to do.

We give entrepreneurs financial control over their business using the following principles:
• Use your data better
• If it isn’t broken, improve it
• Use the path of least resistance

Anchor your decisions in facts

We will support your business instincts with numbers. You will act with more confidence in the outcome.

Chart your profit drivers

We know how to find which numbers and drivers will influence the performance of your business. Some of your drivers are universal, hence we can offer a benchmark, and some are unique to your company.

Plot a course to profitability

We will keep an eye on your numbers and report meaningfully until it becomes second nature for you to do it. We will be your skipper for as long as you need us and no more.

When you are at sea we will help you chart progress.

Use your financial information

Who we are

We are a team of financial analysts with a background in small companies and extensive entrepreneurial experience. We know the value of understanding what you are looking at. Tell me more

What we do

We configure easy-to-use spreadsheets that show you your situation and actual achievements. This allows you to monitor what is really happening and make changes. Good to know. Where do I start?

Where we are best

Our clients are small professional services companies. Our typical client has been running for at least a couple of years and has a few full time employees. They come to us because they have not made the expected profit, or they find that they are at the mercy of market changes.  Is this for me?

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When you start your business it is just a boat

We will help you turn it into a yacht

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